Cheeto Resembling Pokémon Character Sells for $87,000 at Auction

# The Unbelievable Tale of “Cheetozard”: A Cheeto Puff That Sold for Nearly $90,000

In a surprising turn of events, a simple cheese puff shaped like a popular Pokémon character, Charizard, has become an internet sensation. Dubbed **“Cheetozard,”** this uniquely shaped Cheeto recently sold at an auction for a whopping **$87,840**. The sale, which took place on **March 2, 2024**, through **Goldin**, a collectibles marketplace, left many people stunned and wondering: *What makes a tiny snack worth almost $90,000?*

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## The Story Behind “Cheetozard”

This rare Cheeto, which closely resembles **Charizard**, the famous fire-breathing Pokémon, first appeared in an auction listing on **February 10, 2024**. The opening bid was just **$250**, but as word spread, Pokémon fans and collectors alike began placing higher and higher bids. Within days, the price skyrocketed to **five figures**, finally closing at **$72,000**—with additional buyer’s premiums bringing the total to nearly **$90,000**.

Goldin, known for auctioning sports memorabilia and pop culture collectibles, confirmed that this was the **most expensive** food-related item they had ever sold in their history.

### Why Did “Cheetozard” Become So Valuable?

According to **Dave Amerman**, Goldin’s head of consignment, *“Goldin specializes in rare and one-of-a-kind collectibles, and the Cheetozard is exactly this.”* He added that the item’s uniqueness stemmed from its ability to bridge two different fandoms:

– **Pokémon** – One of the most successful franchises in history with millions of dedicated fans worldwide.
– **Cheetos** – The famous cheese-flavored snack that has been around for decades, often coming in odd and unpredictable shapes.

Amerman also noted that the auction attracted bidders from **around the globe**, showing the **enormous demand** for quirky, rare collectibles.

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## The Fascination with Oddly Shaped Cheetos

Believe it or not, finding **strangely shaped food items** has been a popular hobby for enthusiasts for years. Frito-Lay, the company behind Cheetos, even ran a **marketing campaign** in the past encouraging fans to submit pictures of Cheetos that looked like recognizable objects, offering special prizes for the most distinctive finds.

In fact, **eBay** has become a marketplace for selling uniquely shaped Cheetos, with listings of snack pieces resembling everything from animals to religious figures. While most of these snacks sell for **a few dollars**, the **Cheetozard** sale may inspire a new wave of collectors hoping to cash in on their snack discoveries.

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## The Market for Pop Culture Collectibles

The **Cheetozard phenomenon** is just the latest example of how **pop culture memorabilia** continues to dominate collector markets. From rare Pokémon cards selling for **millions of dollars** to vintage video games fetching **six-figure bids**, there’s a clear demand for **nostalgic and pop culture-themed** collectibles.

For Pokémon fans, this sale is a testament to the **lasting popularity** of the franchise, which has been around for more than **25 years**. Collectors are always looking for unique items to add to their collections, and **the fusion of food and pop culture** has made the Cheetozard a legend in the world of collectibles.

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## Final Thoughts

The sale of the **Cheetozard Pokémon-shaped Cheeto** proves that **collector culture knows no limits**. Whether it’s a sports card, a toy, or even a **cheese puff**, nostalgia and rarity often drive **insane prices** in auctions.

While most of us may never find a **$90,000 snack in our chip bags**, this story serves as a fun reminder that **one person’s snack could be another person’s treasure**. Next time you open a bag of Cheetos, you might just want to take a closer look—you never know what you might find!

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🧀 **Would you pay nearly $90,000 for a rare snack? Let us know in the comments!**