MoMA’s Premier Design Store Reopens After Remarkable Renovation

In a noteworthy advancement for design enthusiasts, New York’s Museum of Modern Art (MoMA) has relaunched its premier Design Store in SoHo following an extensive renovation spearheaded by Peterson Rich Office. This revamp not only refreshes the store’s look but also improves the experience for visitors. The redesign focuses on spaciousness, featuring bespoke vitrines, blue metal displays, and modern lighting to create an inviting and seamless shopping experience that showcases a select number of carefully curated products.

Distinct collaborations enhance the store’s selection, incorporating Finnish brands Artek and Marimekko, as well as exclusive U.S. retail introductions like the Parisian skincare line Horace. A striking highlight of the renovated store is Nina Chanel Abney’s colorful mural, “LOVE NYC,” which can be seen from the street and is adorned with iconic New York imagery and references to art history.

From an architectural standpoint, the renovation maintains the building’s 19th-century character while incorporating contemporary features to promote exploration and interaction. The reopening establishes the MoMA Design Store not merely as a retail spot, but as a cultural experience, highlighting narrative and the significance of design in everyday life. Open every day, the store welcomes visitors to explore its harmonious fusion of history, modern design, and curated artistry.